Social Media Marketing Specialist

JOB SUMMARY:

A social media specialist is a skilled professional responsible for developing and executing social media strategies. They create engaging content, optimize company pages, and foster community interaction. Social media specialists are knowledgeable in various social media platforms and utilize analytics to drive customer engagement, website traffic, and revenue growth.

EXAMPLES OF DUTIES/ESSENTIAL FUNCTIONS: (Includes, but is not limited to the following.)

• Building and executing social media strategies
• Generating and publishing daily content
• Optimizing company pages on various platforms
• Moderating user-generated content
• Analyzing social data
• Collaborating with other departments to manage reputation and coordinate actions they possess expertise in social media marketing
• Strong consulting and communication skills
• Knowledge of web design and online marketing
• A social media specialist is customer-oriented, detail-oriented, and capable of multitasking effectively.
• Exemplifies our core values, family style service, our mission and vision. 
• Exemplifies our DEI (diversity, equity, inclusion) culture. 
• Perform other job related duties as assigned. 
• Staying up to date on best practices and emerging trends in social media.

KNOWLEDGE, SKILLS & ABILITIES

• High school education or equivalent preferred.
• Multi-tasking and time-management skills, with the ability to prioritize tasks.
• Ability to work in a fast-paced, high-pressure environment.
• Must obtain a Gaming Registration

PHYSICAL DEMANDS & WORK ENVIRONEMENT May be required in order to perform the essential functions of the position).

• Must be able to sit, stand or walk for long periods of time.
• Mobility to move about the property

GUEST SERVICE (INTERNAL/EXTERNAL) STANDARDS: 

Employee is required to meet and deliver our core values, service standards, and family style service.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice. Essential duties must be performed with or without reasonable accommodation.

The above statements are intended to describe the general nature and level of work being performed in this position. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of the position. The Company reserves the right to make changes to the job description whenever necessary.

Caesars Entertainment will engage in an interactive process and make reasonable accommodations, as required by law, for individuals with disabilities or to accommodate pregnancy, pregnancy-related conditions, or where a conflict exists between the position and individuals’ religious beliefs or practices.